As the world rapidly transitioned from the industrial to the digital age, Bulova continued to break boundaries, set rules, and make technological advancements while remaining faithful to its longstanding history of firsts that resulted in a collection of the brand's most iconic timepieces. Led by Joseph Bulova's visionary leadership, innovation, and relentless drive for perfection, the Automatic collection celebrates the beauty of self-winding technology, and the luxurious charm of classic and modern Bulova designs loved throughout the ages. This collection features a range of open-aperture dials, exhibition case backs, clean lines and select heritage-inspired pieces, beautifully executed to honour the brilliance and creativity behind Joseph Bulova's dream that changed the world's perception of time forever. From timeless elegance to bold and eye-catching fashion statements inspired by New York's cultural diversity, this collection pays homage to the city's loud, distinct, and unique style. Perfect for modern men and vintage collectors alike, the Automatic collection houses watches also found in the Archive Series and Marine Star collections, making these timepieces perfect for both day and evening or casual and formal attire, making the transition in between easy. Express yourself and stand out from the crowd while effortlessly staying classy, enhancing your individual style, and making your own history of firsts.