A vision of confidence and regal charm, the diamond has been the most popular gemstone and symbol of steadfast love for centuries. Although the expression "Diamonds are a girl's best friend" has permeated its way into everyday language, they are better known for their extreme hardness, rich sentimental value and unmatched charm that never fades. In honour of the brilliance behind Joseph Bulova's visionary leadership, an elegant line of ladies' watches has been engineered and designed to suit women's strong, extraordinary and individual style while effortlessly keeping up with constantly changing trends. Like diamonds, this collection allows the wearer to enjoy and appreciate these crystals' unwavering and timeless elegance that can last a lifetime. These beautifully embellished timepieces feature individually hand-set, authentic crystals, making these detailed, gorgeous and eye-catching watches a brilliant fashion statement. By incorporating Bulova's traditional watchmaking techniques, precise technology and the glamourous beauty of New York City, the Crystal collection contains reliable and durable pieces. With Bulova's long-established heritage and unique and distinct design, the Crystal collection is the true example of what women's watches should be—showcasing the perfect and versatile balance between formal and casual wear that women can easily transition between to enhance their wardrobe.