As Bulova continues to lead its way through the watch industry, the Ladies Modern collection incorporates the craftsmanship of traditional watchmaking into the modern world by demonstrating the brand's ongoing dedication to quality and vision for growth. With Bulova's longstanding and colourful legacy and history of firsts, this collection goes above and beyond its aesthetic appeal. It ensures that each timepiece effortlessly shines and makes a bold statement without sacrificing accuracy and precision. This collection features quartz and automatic models showcasing geometric silhouettes and sleek, cutting-edge designs, highlighting Bulova's versatility, sophistication and innovative skills that brought Joseph Bulova's dream to life. The Modern Collection also offers highly-functional models ideal for women with a diverse and modern sense of style by adding edgier twists to timeless designs. With or without diamonds, these must-have timepieces will stand out from the crowd regardless of the occasion. Selected models feature state-of-the-art chronograph functionality. Signature looks such as ceramic cases, bands, and metallised edge-to-edge curved crystals are sure to add luxury and modern elegance to your wardrobe. Like all Bulova watches, the Modern collection represents the refined and contemporary New York culture that charms with its strong and unique flair that evolves but doesn't age.